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[业界] Playstation Reward即将推出

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发表于 2010-10-28 11:13 | 显示全部楼层 |阅读模式
转自IGN
Sony today unveiled a new loyalty program called PlayStation Rewards, which gives Sony fans a chance to win bonus content.

The amount of rewards given to any one member is based on the level of engagement that person has with the PS3 or PSP, which includes playing new games for the first time, downloading content from the PlayStation Store, downloading music and videos, or taking surveys.

There's a three-tier rewards system in which members progress through, "Select," "Pro" and "Legendary." The more engaged a member is, the better the rewards. The profile page for Rewards members will display a progress meter to show how close they are to the next level.

PlayStation Rewards will begin as an invitation-only beta, which includes early adopters of PlayStation Plus and Gamer Advisory Panel (GAP) members. The beta will start out to only include PS3 owners, but will add PSP at a later date.

The program will open up to all registered PlayStation Network members for free starting Spring 2011.

"PlayStation's most important asset is its loyal fans and PlayStation Rewards gives us an opportunity to show our appreciation for their amazing passion and desire to continually evolve the gaming world," said Susan Panico, senior director, PlayStation Network.

"We can't thank our fans enough for the feedback they have given us over the years and look forward to even more dialog to help us evolve PlayStation Rewards to make it the best possible loyalty program it can be."

Some of the rewards that can be obtained by participating in this program include exclusive PSN avatars that display member status in the program, dynamic themes and PlayStation Home content, members-only sweepstakes and giveaways.

The first prize Sony is handing out is a trip to the 2011 Consumer Electronics Show (CES) in Las Vegas.
 楼主| 发表于 2010-10-28 11:13 | 显示全部楼层
大体意思:

具体给的奖励是根据对PS3和PSP的应用程度评判的,包括:第一次玩一个新游戏,在PSstore下载东西,参加测评等等

奖励大概有三个level,被选入的,专业的,传奇的。越高等级奖励越好,并且会显示你距离下一等级还差多少

目前将开始beta,参加beta的人为早期的PSN+购买者和一些媒体,目前只对PS3,但是今后PSP也会加入

然后就是说sony最在乎的就是用户,这个奖励措施可以体现出他们对用户的感谢,以及提供一个机会可以更近距离的了解用户的需求

奖励包括PSN头像,背景可以动的主体,PS Home内容,以及一些其他奖励

目前第一个SONY给出的大奖是2011CES之旅,在Vegas
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